Media delivery notification data ingestion, analysis, and interactive display

ABSTRACT

A facility for generating analytical information based on individual reports of multiple scheduled presentations of interstitial media assets is provided. Data files are received that each include multiple status reports regarding multiple scheduled presentations of multiple media assets by a plurality of distinct media receivers in multiple disparate locations. Based at least in part on the data files, multiple database entries are generated for at least one database containing information regarding the multiple scheduled presentations and the plurality of distinct media receivers. Analytical information is generated regarding the multiple scheduled media presentations based on the generated database entries, including an aggregated success rate for one or more subsets of the scheduled media presentations. At least some of the generated first analytical information is displayed on a user client device coupled to the multichannel media distribution computing system.

BACKGROUND Technical Field

The present disclosure relates to media distribution, and in particularto analysis and presentation of information related to multichannelmedia delivery notification data.

Description of the Related Art

Multichannel media distribution platforms, such as satellite televisionservice providers and cable television service providers, interact withlarge numbers of hardware devices associated with their respectiveconsumer subscribers. As one example, a multichannel media distributionplatform may provide desired multimedia programming to hundreds ofthousands, or even millions, of set-top boxes (“STBs” or “STB devices”),respectively located at client locations, in order to facilitate thoseSTBs receiving, storing, scheduling, and displaying that multimediaprogramming. A main television receiver, such as a set-top box (“STB”)provided by a cable or satellite television service provider, isconnected to a cable or satellite television service provider and servesas the interface between the backend cable or satellite televisionservice provider system and the home entertainment system on thecustomer premises. Such multimedia programming may include entertainmentor other programs requested or otherwise selected by a consumersubscriber, as well as a variety of interstitial media programming suchas advertisements or other promotional media.

In various scenarios, interstitial media programming or other mediaprogramming provided via these large numbers of STBs may be scheduledfor presentation in conjunction with one or more media programmingbroker services and/or provided in conjunction with one or more mediaasset data service providers. The provision of interstitial mediaprogramming may include coordinated delivery of digital files thatinclude multiple days' worth of scheduled media presentations deliveredahead of time (“spooled”) to each of hundreds of thousands, or evenmillions, of STB devices. Even assuming such coordinated delivery occurswithout error, various entities—including the multichannel mediadistribution platform associated with those STB devices, one or moremedia programming broker services, advertisers who may pay forindividual instances (“impressions”) of the scheduled mediapresentations, and one or more media asset data service providers—havean interest in determining the individual and/or aggregated status ofthe scheduled media presentations.

BRIEF SUMMARY

A method in a multichannel media distribution computing system may besummarized as including receiving, by one or more processors of themultichannel media distribution computing system and from a remote dataserver, one or more data files, each of the one or more data filesincluding multiple status reports regarding multiple scheduledpresentations of multiple media assets by a plurality of distinct mediareceivers in multiple disparate locations; generating, by the one ormore processors and based at least in part on the one or more datafiles, multiple database entries of at least one database containinginformation regarding the multiple scheduled presentations and theplurality of distinct media receivers; generating, by the one or moreprocessors, first analytical information regarding the multiplescheduled media presentations based on the generated database, the firstanalytical information including one or more indications of anaggregated success rate for one or more subsets of the scheduled mediapresentations; and causing, by the one or more processors, display of atleast some of the generated first analytical information on a userclient device communicatively coupled to the multichannel mediadistribution computing system.

One or more non-transitory computer-readable media may be summarized ascollectively having contents configured to cause one or more processorsof a multichannel media distribution system to perform a method, themethod including receiving, by one or more processors of themultichannel media distribution system and from a remote data server,one or more data files, each of the one or more data files includingmultiple status reports regarding multiple scheduled presentations ofmultiple media assets by a plurality of distinct media receivers inmultiple disparate locations; generating, by the one or more processorsand based at least in part on the one or more data files, multipledatabase entries of at least one database containing informationregarding the multiple scheduled presentations and the plurality ofdistinct media receivers; generating, by the one or more processors,first analytical information regarding the multiple scheduled mediapresentations based on the generated database, the first analyticalinformation including one or more indications of an aggregated successrate for one or more subsets of the scheduled media presentations; andcausing, by the one or more processors, display of at least some of thegenerated first analytical information on a user client devicecommunicatively coupled to the multichannel media distribution computingsystem.

A multichannel media distribution system may be summarized as includinga communications interface to receive one or more data files from aremote data server, wherein each of the one or more data files includesmultiple status reports regarding multiple scheduled presentations ofmultiple media assets by a plurality of distinct media receivers inmultiple disparate locations; a first database generator to generate,based at least in part on the one or more data files, multiple databaseentries of at least one database containing information regarding themultiple scheduled presentations and the plurality of distinct mediareceivers; a second database generator to generate first analyticalinformation regarding the multiple scheduled media presentations basedon the generated database, wherein the first analytical informationincludes one or more indications of an aggregated success rate for oneor more subsets of the scheduled media presentations; and a userinterface manager to cause display of at least some of the generatedfirst analytical information on a user client device communicativelycoupled to the multichannel media distribution computing system.

BRIEF DESCRIPTION OF THE SEVERAL VIEWS OF THE DRAWINGS

FIG. 1 is an overview block diagram illustrating an exemplary networkedenvironment in which an embodiment of a Multichannel Media DistributionSystem provides interstitial media programming to a plurality of mediapresentation devices in accordance with techniques described herein.

FIG. 2 is a block diagram illustrating elements of an exemplaryMultichannel Media Distribution computing system utilized in accordancewith techniques described herein.

FIGS. 3 and 3A through 3H illustrate examples of a dashboardpresentation of various information generated for display by anexemplary Multichannel Media Distribution computing system in accordancewith techniques described herein.

FIGS. 4A through 4C illustrate examples of interactive reportingfunctionality provided by an exemplary Multichannel Media Distributioncomputing system in accordance with techniques described herein.

FIG. 5 illustrates another exemplary interactive reporting facilityprovided by an exemplary Multichannel Media Distribution computingsystem in accordance with techniques described herein.

FIG. 6 is a flow diagram depicting an exemplary routine performed inaccordance with the various techniques described herein in order tofacilitate the timely and accurate analysis of status informationregarding delivery of one or more scheduled media asset presentations.

DETAILED DESCRIPTION

The inventor has identified disadvantages with conventional approachesto determining various information related to individual or aggregatedstatus reports regarding the actual delivery of scheduled interstitialmedia presentations via a multichannel media distribution platform. Inparticular, the inventor has recognized that conventional approaches todistribution and review of status information regarding the delivery anddisplay of such scheduled media presentations (also termed herein as“Media Delivery Notifications” or “MDNs”) fail to allow timely andaccurate assessment of the delivery of those scheduled mediapresentations, as well as additional information regarding the status ofhardware devices and distribution channels associated with them.

In response to the inventor's recognition of these disadvantages, theinventor has conceived and reduced to practice a software and/orhardware facility (“the facility”) for timely and accuratelydecompressing, decrypting, parsing, ingesting, and/or displaying statusinformation regarding actual delivery of scheduled media presentationsvia a multichannel media distribution platform. In certain scenarios,one or more operations performed via the facility in accordance withtechniques described herein may be performed by one or more embodimentsof a Multichannel Media Distribution (MMD) System.

In certain embodiments, a media programming broker service providesmedia timeslot data and/or other scheduling information regarding thescheduled future display of multiple media assets to an MMD platform(e.g., a satellite television service provider or cable televisionservice provider) associated with a large plurality of media contentusers (interchangeably termed “subscribers” herein), with each of thosemedia content users having one or more STB devices located at a customerpremises location. Based on the provided scheduling information, the MMDplatform provides (“spools”) one or more media asset files containingthe multiple media assets to some or all of those STB devices in advanceof the scheduled future display, such as via satellite transmission,wired transmission, one or more network connections, etc. For example,in an exemplary scenario and embodiment, the MMD platform may at varioustimes spool up to four days' interstitial media assets (including butnot necessarily limited to advertisement media assets) to a subset ofSTB devices (such as STB devices associated with some or all customerslocated in a particular geographical region) in advance of the scheduleddisplay of those interstitial advertisements. In this manner, aparticular STB device may store all such interstitial media assetsscheduled for presentation within the next four days. In variousembodiments, spooling of the interstitial media assets may occur atregular intervals (such as daily or semi-daily), in response to one ormore events (such as responsive to receiving scheduling informationregarding one or more new interstitial media assets, to receiving anindication that the STB device is in a low-activity state, or otherevent) or other time.

Following the scheduled time for the presentation of one or moreinterstitial media assets, each of the plurality of STB devices mayprovide a status report regarding each of one or more scheduledpresentations of each interstitial media asset. In various embodimentsand scenarios, such status reports may be provided at regular intervals(such as daily or semi-daily), in response to one or more events (suchas responsive to an indication that the STB device is in a low-activitystate, or other event) or other time. For example, an STB device mayprovide a report associated with multiple past scheduled presentationsof an interstitial media asset, with each of the multiple scheduledpresentations indicating one of a finite number of status codes. In atleast one embodiment, such status codes may include (as non-limitingexamples): Success (indicating that the interstitial media asset wasdisplayed as scheduled); Error (indicating that the interstitial mediaasset was either unavailable for display or otherwise prevented frombeing displayed as scheduled); Warning (indicating one or more issuesarising from the scheduled display of the interstitial media asset thatdid not prevent its scheduled display); Debug (indicating a response toone or more test codes provided to the STB device); or Invalid(indicating that the scheduling information identifying the interstitialmedia asset was determined to be incorrect). It will be appreciated thatany number or arrangement of status codes or other indicative schemaregarding the results of scheduled media presentations may be utilizedin accordance with the techniques described herein.

Status reports provided from one or more STB devices may in variousscenarios be sent directly to the MMD platform, and/or to one or moremedia asset data service providers. In an exemplary embodiment, suchstatus reports are provided to a media asset data service provider thataggregates, compresses, encrypts, and transmits one or more resultingmedia delivery notification (MDN) data files to the MMD platform.However, such MDN data files fail to provide substantive analysis,qualitative information, or various performance metrics for the MMDplatform, the media asset data service providers, or the STB devicesresponsible for displaying the scheduled interstitial media assets. Inone or more embodiments, a media asset data service provider transmits(such as via one or more computer networks or other transmission medium)one or more MDN data files to an MMD computing system (“MMD system”)associated with the MMD platform for analysis. In such embodiments, theMMD system (or other embodiment of the facility) receives the MDN datafiles and performs various operations to generate, visualize, anddisplay additional information regarding the individual and aggregatedstatus reports provided by the plurality of STB devices regarding theactual presentation of the scheduled interstitial media assets. Asnon-limiting examples, in various embodiments such operations mayinclude one or more of the following: decompressing the one or more MDNdata files (if, for example, the data files have been compressed inorder to conserve network or other transmission bandwidth); decryptingthe one or more MDN data files in accordance with one or more decryptionprotocols, such that the decrypted MDN data files may include (for eachof the multiple status reports) at least a media presentation identifierand a presentation status indicator; generating one or more databasescontaining information related to the included status reports, as wellas to the scheduled interstitial media assets and correspondingscheduling information; and parsing the decrypted MDN data files, suchas to generate one or more database entries corresponding to eachincluded status report, the associated STB device, and/or the scheduledinterstitial media asset. In various embodiments, for example,generating such database entries may include generating informationregarding multiple distinct success rates for the scheduled interstitialmedia asset presentations (e.g., a “raw” success rate, an “average” orother statistically calculated success rate, etc.); generating one ormore visualizations of a success rate for at least some of the scheduledinterstitial media asset presentations, including one or morevisualizations of such success rates over an indicated time period;applying one or more “tags” to a subset of STB devices based at least inpart on the included status reports, such as may be utilized by the MMDsystem, advertisers, or other entities to distinguish various targetablesets of STB devices based on characteristics of media content usersassociated with those STB devices; generating information based on oneor more geographical locations or regions that include a subset of thecorresponding STB devices; generating information regarding transmissiontimes associated with providing the scheduled interstitial media assetsto some or all of the corresponding STB devices; and other information.

In various embodiments, the facility may provide various functionalityto enable presentation of one or more aspects of data and/or databasesgenerated by the facility based on the provided status reports. Asnon-limiting examples, in various embodiments such functionality mayinclude one or more of the following: providing a user interface—such asa command-line query interface, a graphical user interface (“GUI”), orApplication Program Interface (“API”)—to allow one or more users toexecute queries based on the generated databases; to generate anddisplay one or more reports regarding various subsets of data includedin the generated databases; to generate and display, such as inreal-time or with respect to recent subsets of data included in thegenerated databases, a graphical “dashboard” that includes the displayof selected aspects of such data; to generate and display one or morevisualizations of subsets of data included in the generated databases;etc.

By performing these or other operations in accordance with techniquesdescribed herein, the facility enables users of the facility to timelyand accurately determine individual and/or aggregated status reportsregarding the delivery and/or display of scheduled media presentations,such as interstitial media programming.

Also, the facility improves the functioning of computer or otherhardware, such as by reducing the dynamic display area, processing,storage, and/or data transmission resources needed to perform varioustasks, thereby enabling the tasks to be performed by less capable,capacious, and/or expensive hardware devices, and/or be performed withless latency, and/or preserving more of the conserved resources for usein performing other tasks or additional instances of the same task. Thefacility also prevents the expenditure of human and computing resourcesthat would otherwise be utilized to overcome the limitations of raw dataprovided by a plurality of STB devices with respect to timely andaccurate assessment of such data.

FIG. 1 is an overview block diagram illustrating an exemplary networkedenvironment 100 that includes a Multichannel Media Distribution(computing) System 110, a media asset data service provider 180, a mediaprogramming broker service 190, and a plurality of media content users150 that are each associated with at least one STB device 151. Forpurposes of clarity, the exemplary networked environment 100 includes asingle media asset data service provider 180 and a single mediaprogramming broker service 190; it will be appreciated that in variousscenarios and embodiments, multiple such entities may be communicativelyconnected with, and provide one or more services to, the exemplary MMDsystem 110.

In operation, the MMD system 110 provides interstitial media programmingto the plurality of media content users 150 via one or more media assetdata files in accordance with presentation schedules provided by themedia programming broker service 190. In the depicted networkedenvironment 100, the MMD system provides the media content users 150with a multitude of video and/or data programming (herein, collectively“programming”) via the associated STB device 151. The programming mayinclude any type of media content, including, but not limited to:television shows, news, movies, sporting events, advertisements, etc. Invarious embodiments, any of this programming may be provided as a typeof programming referred to as streaming media content, which isgenerally digital multimedia data that is substantially constantlyreceived by and presented to an end-user or presented on a device whilebeing delivered by a provider from a stored file source. Its verb form,“to stream,” refers to the process of delivering media in this manner.The term refers to how the media is delivered rather than the mediaitself.

During operation, the media programming broker service 190 maintainsmedia timeslot data 192 and media content data 194, and based on thatmaintained data provides scheduling information for future interstitialmedia asset presentations to the MMD system, such as to provideindications of indicated timeslots for interstitial advertisements thathave been purchased by advertisers or their representatives for displayduring “breaks” in other scheduled programming. Based at least in parton the provided scheduling information, the MMD system spools sets (or“packages”) of multiple corresponding interstitial media assets tomultiple STB devices 151. In this manner, the MMD system may store allinterstitial media assets scheduled for display during a preselectedtime period (e.g., for multiple upcoming days at a time) as at leastpart of the media asset data stored by STB devices 151 via media assetdata storage 152. During that preselected time period, and in accordancewith scheduling information provided to each STB device 151 by the MMDsystem 110 via asset insertion manager 112, each STB device 151initiates the insertion of an indicated interstitial media asset intoeach of one or more such breaks occurring during programming beingpresented to one or more associated media content users 150 via acorresponding display device 156.

In at least the depicted embodiment, each STB device 151 additionallygenerates a status report message regarding each attempt to initiateinsertion of an indicated interstitial media asset, including a statuscode reflecting one or more types of success or failure in displayingthe interstitial media asset. The generated status report messages areprovided to media asset data service provider 180, which aggregates andpackages the status report messages from one or more pluralities of STBdevices 151 as described in greater detail elsewhere herein. In certainscenarios and embodiments, for example, the packaged MDN data files maybe stored via one or more distinct formats, one or more distinctencryption schema, and/or one or more distinct compression algorithms.The resulting MDN data files may be stored or otherwise maintained bythe media asset data service provider via MDN database 188 and/or mediaasset acquisition database 189. The media asset data service provider180 then provides the packaged MDN data files to the MMD system, such asvia network(s) 101 and/or a dedicated data connection 102 a.

After receiving the MDN data files from the media asset data serviceprovider 180, the MMD system 110 performs one or more operations(described in greater detail elsewhere herein) to decompress and/ordecrypt (via decryption/decompression engine 142), parse (via parsingengine 144), and ingest (via ingestion engine 146) the MDN data files inorder to generate one or more database entries corresponding to eachstatus report message included therein, as well as to generate,visualize, and display additional information related to those generateddatabase entries, such as via one or more of report generator 114, GUI122, Web application server 118, and/or API 120.

In the depicted exemplary networked environment 100, the media assetdata service provider, media programming broker service 190, and STBdevices 151 are each communicatively coupled to the MMD system 110 viaone or more intervening networks 101, which may comprise one or morecomputer networks, one or more wired or wireless networks, satellitetransmission media, one or more cellular networks, or some combinationthereof. The network(s) 101 may include a publicly accessible network oflinked networks, possibly operated by various distinct parties, such asthe Internet. The network 101 may include other network types, such asone or more private networks (e.g., corporate or university networksthat are wholly or partially inaccessible to non-privileged users), andmay include combinations thereof, such that (for example) one or more ofthe private networks have access to and/or from one or more of thepublic networks. Furthermore, the network 101 may include various typesof wired and/or wireless networks in various situations, includingsatellite transmission. In addition, users within the exemplarynetworked environment 100 may utilize additional client computingsystems and/or other client devices (not shown) to interact with the MMDsystem 110 to obtain various described functionality via the network(s)101, and in doing so may provide various types of information to the MMDsystem 110. In certain implementations, the various users and providersof the networked environment 100 may interact with the MMD system and/orone or more other users and providers using an optional private ordedicated connection, such as one of dedicated connections 102.

In the depicted embodiment, the MMD system 110 includes an assetinsertion manager 112, a report generator 114, a media spool manager116, and a web application server 118. In addition, the MMD systemincludes an Application Program Interface (“API”) 120, a Graphical UserInterface (“GUI”) 122, and one or more database generators 140, each ofwhich includes a decryption/decompression engine 142, a parsing engine144, and an ingestion engine 146. The MMD system is communicativelycoupled (locally or remotely) to storage facility 130, which includesasset insertion information database 132, subscriber informationdatabase 134, and media asset information database 136. In certainimplementations, the storage facility 130 may be incorporated within orotherwise directly operated by the MMD system; in other implementations,some or all of the functionality provided by the storage facility may beprovided by one or more third-party network-accessible storage serviceproviders. The storage facility 130 may also comprise multiple separatestorage facilities and streaming media content servers geographicallyseparated from each other, each of which may provide stored mediacontent to particular media content user locations based on a number offactors, such as geographical proximity, load balancing parameters,current demand on the storage facility 130 and/or the networks 101,capacity of the storage facility and/or the network(s), etc.

The interactions of the MMD system 110 with the media asset data serviceprovider 180, media programming broker service 190, and media contentusers 150 may occur in various ways, such as in an interactive mannervia a graphical user interface 122 that is provided by the MMD system tousers and associated client devices (not shown) via at least some Webpages of a MMD system Web site, such as may be facilitated and supportedby one or both of GUI 122 and web application server 118. Informationmay also be provided in a programmatic manner by one or more clientsoftware applications via the Application Program Interface (“API”) 120provided by the MMD system that allows computing systems and/or programsto invoke such functionality programmatically, such as using Webservices or other network communication protocols. Similarly,interactions with the media asset data service provider may be providedin a programmatic manner by one or more client software applications viaAPI 184.

Each STB device 151 interconnects to one or more communications media orsources. For example, the various media content may be delivered as datavia a packet-switched network such as the Internet or otherpacket-switched network, via satellite transmission, or other manner.The underlying connection carrying such data may be via a cablehead-end, satellite antenna, telephone company switch, cellulartelephone system, Ethernet portal, off-air antenna, or the like. The STBdevice 151 may receive a plurality of programming by way of thecommunications media or sources, or may only receive programming via aparticular channel or source. In some embodiments, based upon selectionby a user, the STB device 151 processes and communicates the selectedprogramming to the display device 156. Also, in some embodiments, thedisplay device 156 may also be a STB device 151 or have a STB device 151integrated within it.

In various embodiments, examples of an STB device 151 include, but arenot limited to, one or a combination of the following: a “televisionconverter,” “receiver,” “set-top box,” “television receiving device,”“television receiver,” “television,” “television recording device,”“satellite set-top box,” “satellite receiver,” “cable set-top box,”“cable receiver,” “media player,” “digital video recorder (DVR),”“digital versatile disk (DVD) Player,” “computer,” “mobile device,”“tablet computer,” “smart phone,” “MP3 Player,” “handheld computer,”and/or “television tuner,” etc. Accordingly, the STB device 151 may beany suitable converter device or electronic equipment that is operableto receive programming via a connection to a satellite or cabletelevision service provider outside the media content user premises andcommunicate that programming to another device over a network. Further,the STB device 151 may itself include user interface devices, such asbuttons or switches.

In at least the depicted embodiment, the STB device 151 is configuredvia DRM-enabled interface 154 to receive and decrypt content receivedfrom the MMD system according to various digital rights management andother access control technologies and architectures. Furthermore, in atleast some embodiments, the STB device 151 may include an API thatprovides programmatic access to one or more functions of the STB device151. For example, such an API may provide a programmatic interface toone or more functions that may be invoked by any other program, a remotecontrol (not shown), one or more content providers and/or programdistributors, one or more information providers, a local and/or remotecontent storage system, or some other module. In this manner, the APImay facilitate the development of third-party software, such as variousdifferent on-demand service applications, user interfaces, plug-ins,adapters (e.g., for integrating functions of the STB device 151 intodesktop applications), and other functionality. In at least the depictedembodiment, the DRM-enabled interface 154 may facilitate the receiving,decrypting, decoding, processing, selecting, recording, playback anddisplaying of programming, as well as the establishing of an InternetLayer end-to-end security connection, such as a secure IP tunnel. TheDRM-enabled interface 154 may also facilitate on-demand media services(e.g., video-on-demand or “VOD” services), on-demand program ordering,processing, and DRM and key management and storage corresponding toprocessing received streaming media content and other programming. Insome embodiments, recorded or buffered programming received by the STBdevices 151 as spooled or streaming media content, or other types ofprogramming, may reside within media asset data storage 152, either indecrypted or encrypted form as applicable for securely storing,processing and displaying of the received media content according to anyapplicable DRM associated with the particular programming. The mediaasset data storage 152 may also store various program metadataassociated with the recorded or buffered programming stored by the STBdevice 151, such as that including, but not limited to, DRM data, tags,codes, identifiers, format indicators, timestamps, user identifications,authorization codes, digital signatures, etc. In addition, the mediaasset data storage 152 may include user profiles, preferences andconfiguration data, etc.

In at least the depicted embodiment, the STB device 151 is configured toprocess media content (including media programming as well asinterstitial media assets) and render the media content for display onthe display device 156. As part of such processing, the STB device 151,in some embodiments working in conjunction with a media contentdecryption and encryption engine and/or a data transmission module, mayencode, decode, encrypt, decrypt, compress, decompress, format,translate, perform digital signal processing, adjust data rate and/orcomplexity or perform other processing on the data representing receivedprogramming and other media content as applicable for presenting thereceived content in real time on the display device as it is beingreceived by the STB device 151. In various embodiments, examples of adisplay device 156 may include, but are not limited to, one or acombination of the following: a television (“TV”), a monitor, a personalcomputer (“PC”), a sound system receiver, a digital video recorder(“DVR”), a compact disk (“CD”) device, DVD Player, game system, tabletdevice, smart phone, mobile device or other computing device or mediaplayer, and the like. Each of the display devices 156 typically employsa display, one or more speakers, and/or other output devices tocommunicate video and/or audio content to a user. In manyimplementations, one or more display devices 156 reside in or near amedia content user's premises and are communicatively coupled, directlyor indirectly, to the STB device 151. Further, the STB device 151 andthe display device 156 may be integrated into a single device. Such asingle device may have the above-described functionality of the STBdevice 151 and the display device 156, or may even have additionalfunctionality.

In certain embodiments, the MMD system may receive at least someprogramming content, such as television content, via one or morethird-party content providers or associated media distributors (notdepicted for purposes of clarity). Exemplary content providers andassociated media distributors include television stations, which providelocal or national television programming; and special content providers,which provide premium-based programming, pay-per-view programming, andon-demand programming.

Encryption and decryption described herein may be performed asapplicable according to one or more of any number of currently availableor subsequently developed encryption methods, processes, standards,protocols, and/or algorithms, including but not limited to: encryptionprocesses utilizing a public-key infrastructure (PKI), encryptionprocesses utilizing digital certificates, the Data Encryption Standard(DES), the Advanced Encryption Standard (AES 128, AES 192, AES 256,etc.), the Common Scrambling Algorithm (CSA), encryption algorithmssupporting Transport Layer Security 1.0, 1.1, and/or 1.2, encryptionalgorithms supporting the Extended Validation (EV) Certificate, etc.

The above description of the exemplary networked environment 100 and thevarious service providers, systems, networks, and devices therein isintended as a broad, non-limiting overview of an exemplary environmentin which various embodiments of the facility may be implemented. FIG. 1illustrates just one example of a multichannel media distribution system110, its users, and service providers communicatively coupled thereto,and the various embodiments discussed herein are not limited to suchenvironments. In particular, exemplary networked environment 100 maycontain other devices, systems and/or media not specifically describedherein.

FIG. 2 is a block diagram illustrating an embodiment of an MMD servercomputing system 200 that is suitable for performing at least some ofthe described techniques, such as by executing an embodiment of an MMDsystem. The MMD computing system 200 includes one or more centralprocessing units (“CPU”) or other processors 205, various input/output(“I/O”) components 210, storage 220, and memory 250, with theillustrated I/O components 210 including a display 211, a networkconnection 212, a computer-readable media drive 213, and other I/Odevices 215 (e.g., keyboards, mice or other pointing devices,microphones, speakers, GPS receivers, etc.). The server computing system200 and MMD system 240 may communicate with other computing systems viaone or more networks 299 (which generally function as described withrespect to network(s) 101 of FIG. 1), such as MMD client computingsystems 260, STB devices 270, media asset data service provider (MADSP)computing systems 280, media programming broker service (MPBS) computingsystems 290, and other computing systems 295. Some or all of the othercomputing systems may similarly include some or all of the types ofcomponents illustrated for MMD computing system 200 (e.g., to have anMMD system client application 269 executing in memory 267 of a clientcomputing system 260 in a manner analogous to MMD system 240 in memory250, with the client computing system 260 further including I/Ocomponents 262 and computer-readable storage 264).

In the illustrated embodiment, an embodiment of the MMD system 240executes in memory 250 in order to perform at least some of thedescribed techniques, such as by using the processor(s) 205 to executesoftware instructions of the system 240 in a manner that configures theprocessor(s) 205 and computing system 200 to perform automatedoperations that implement those described techniques. As part of suchexecution, the MMD system 240 operates in conjunction with multiplesubmodules to support the described techniques. In particular, in thedepicted embodiment the MMD system 240 includes asset insertion managermodule 242; report generation manager module 244; Web server 245;subscriber manager module 246; a media spool manager 247; one or moreinterface manager modules 247; one or more database generators 248; andmay further include one or more other modules 249. As part of suchautomated operations, the system 240, its depicted components modules,and/or other optional programs or modules 249 executing in memory 230may store and/or retrieve various types of data, including in theexemplary database data structures of storage 220. In this example, thedata used may include various types of asset insertion information indatabase (“DB”) 222, various types of media asset information in DB 224,various types of subscriber information in DB 226, and/or various typesof other information in DB(s) 228, such as various information relatedto one or more media asset data service providers and/or mediaprogramming broker services.

It will be appreciated that computing system 200 and devices/systems260, 270, 280, 290, and 295 are merely illustrative and are not intendedto limit the scope of the present invention. The systems and/or devicesmay instead each include multiple interacting computing systems ordevices, and may be connected to other devices that are not specificallyillustrated, including through one or more networks such as theInternet, via the Web, via satellite transmission, or via privatenetworks (e.g., mobile communication networks, etc.).

More generally, a device or other computing system may comprise anycombination of hardware that may interact and perform the describedtypes of functionality, optionally when programmed or otherwiseconfigured with particular software instructions and/or data structures,including without limitation desktop or other computers (e.g., tablets,slates, etc.), database servers, network storage devices and othernetwork devices, smart phones and other cell phones, consumerelectronics, wearable and other fitness tracking devices, biometricmonitoring devices, digital music player devices, handheld gamingdevices, PDAs, wireless phones, pagers, electronic organizers, Internetappliances, television systems, and various other consumer products thatinclude appropriate communication capabilities. In addition, thefunctionality provided by the illustrated MMD system 240 may in someembodiments be distributed in various modules. Similarly, in someembodiments, some of the functionality of the MMD system 240 may not beprovided and/or other additional functionality may be available. It willalso be appreciated that, while various items are illustrated as beingstored in memory or on storage while being used, these items or portionsof them may be transferred between memory and other storage devices forpurposes of memory management and data integrity. Alternatively, inother embodiments some or all of the software modules and/or systems mayexecute in memory on another device and communicate with the illustratedcomputing systems via inter-computer communication. Thus, in someembodiments, some or all of the described techniques may be performed byhardware means that include one or more processors and/or memory and/orstorage when configured by one or more software programs (e.g., the MMDsystem 240 and/or MMD client software executing on devices 260, 270,280, 290, and/or 295) and/or data structures, such as by execution ofsoftware instructions of the one or more software programs and/or bystorage of such software instructions and/or data structures.Furthermore, in some embodiments, some or all of the systems and/ormodules may be implemented or provided in other manners, such as byconsisting of one or more means that are implemented at least partiallyin firmware and/or hardware (e.g., rather than as a means implemented inwhole or in part by software instructions that configure a particularCPU or other processor), including, but not limited to, one or moreapplication-specific integrated circuits (ASICs), standard integratedcircuits, controllers (e.g., by executing appropriate instructions, andincluding microcontrollers and/or embedded controllers),field-programmable gate arrays (FPGAs), complex programmable logicdevices (CPLDs), etc. Some or all of the modules, systems and datastructures may also be stored (e.g., as software instructions orstructured data) on a non-transitory computer-readable storage mediums,such as a hard disk or flash drive or other non-volatile storage device,volatile or non-volatile memory (e.g., RAM or flash RAM), a networkstorage device, or a portable media article (e.g., a DVD disk, a CDdisk, an optical disk, a flash memory device, etc.) to be read by anappropriate drive or via an appropriate connection. The systems, modulesand data structures may also in some embodiments be transmitted viagenerated data signals (e.g., as part of a carrier wave or other analogor digital propagated signal) on a variety of computer-readabletransmission mediums, including wireless-based and wired/cable-basedmediums, and may take a variety of forms (e.g., as part of a single ormultiplexed analog signal, or as multiple discrete digital packets orframes). Such computer program products may also take other forms inother embodiments. Accordingly, embodiments of the present disclosuremay be practiced with other computer system configurations.

In various embodiments, one or more components/modules of the facility,as well as various components/modules of the computing systems describedherein, may be implemented using standard programming techniques. Forexample, such components/modules may be implemented as a “native”executable running on one or more processors (such as CPU(s) 205 and/orCPU(s) 261 of FIG. 2), along with one or more static or dynamiclibraries. In other embodiments, such components/modules may beimplemented as instructions processed by a virtual machine that executesas another program. In general, a range of programming languages knownin the art may be employed for implementing such example embodiments,including representative implementations of various programming languageparadigms, including but not limited to, object-oriented (e.g., Java,C++, C#, Visual Basic.NET, Smalltalk, and the like), functional (e.g.,ML, Lisp, Scheme, and the like), procedural (e.g., C, Pascal, Ada,Modula, and the like), scripting (e.g., Perl, Ruby, Python, JavaScript,VBScript, PHP, jQuery, and the like), or declarative (e.g., SQL, Prolog,and the like).

The embodiments described herein may also use well-known or othersynchronous or asynchronous client-server computing techniques. However,the various components may be implemented using more monolithicprogramming techniques as well, for example, as an executable running ona single CPU computer system, or alternatively decomposed using avariety of structuring techniques known in the art, including but notlimited to, multiprogramming, multithreading, client-server, orpeer-to-peer, running on one or more computer systems each having one ormore CPUs or other processors. Some embodiments may execute concurrentlyand asynchronously, and communicate using message passing techniques.Equivalent synchronous embodiments are also supported. Also, otherfunctions could be implemented and/or performed by eachcomponent/module, and in different orders, and by differentcomponents/modules, yet still achieve desired functions.

In addition, programming interfaces described herein may be available bystandard mechanisms such as through C, C++, C#, and Java APIs; librariesfor accessing files, databases, or other data repositories; scriptinglanguages such as XML; or Web servers, FTP servers, NFS file servers, orother types of servers providing access to stored data. As non-limitingexamples, storage facility 130 of FIG. 1 and/or storage 220 of FIG. 2may be implemented as one or more database systems, file systems, or anyother technique for storing such information, or any combination of theabove, including implementations using distributed computing techniques.

Different configurations and locations of programs and data arecontemplated for use with techniques described herein. A variety ofdistributed computing techniques are appropriate for implementing thecomponents of the illustrated embodiments in a distributed mannerincluding but not limited to TCP/IP sockets, RPC, RMI, HTTP, and WebServices (XML-RPC, JAX-RPC, SOAP, and the like). Other variations arepossible. Other functionality could also be provided by eachcomponent/module, or existing functionality could be distributed amongstthe components/modules in different ways, yet still achieve desiredfunctions.

Various exemplary presentations for information generated by an MMDsystem will now be provided with respect to particular embodiments shownfor illustrative purposes, although it will be appreciated that otherembodiments may include more and/or less information, and that varioustypes of illustrated information may be replaced with other information.It will be appreciated that throughout these figures, various numericalor identifying data may have been replaced by textual variableidentifiers in the corresponding figures in order to maintain theconfidentiality of certain specific data.

FIG. 3 depicts a “dashboard” presentation 300 of various data generatedby an embodiment of the facility (such as by the MMD system 110 of FIG.1 and/or the MMD computing system 200 of FIG. 2), such as responsive tothe receipt, decompression, decryption, parsing, and ingestion of one ormore MDN data files. In the depicted embodiment, the dashboardpresentation 300 includes multiple distinct panels 301 a-301 h ofrelated information, which may be displayed on one or more displaydevices communicatively coupled to one or more client computing systems(e.g., MMD client computing systems 260 of FIG. 2). By displaying thegenerated information in this manner, the facility may significantlyimprove the timely depiction of relevant and/or selected status reportsprovided from one or more indicated pluralities of STB devicesassociated with the MMD system, as well as from one or more media assetdata service providers and media programming broker services.

In the depicted embodiment, the dashboard presentation 300 includes afirst dashboard panel 301 a, comprising information related to varioustime information regarding the respective durations of multiple selectedprocesses (colloquially termed “wrap times”), executed on the currentdate of presentation, for spooling interstitial media assets to one ormore sets of STB devices in advance of the scheduled display of thoseinterstitial media assets. Additional details regarding the generatedinformation displayed by the first dashboard panel 301 a is providedbelow with respect to FIG. 3A.

The dashboard presentation 300 further includes a second dashboard panel301 b, comprising information related to all media delivery notificationdata received for the current date from a plurality of STB devices, suchas may have been provided via one or more MDN data files from one ormore media asset data service providers. Additional details regardingthe generated information displayed by the second dashboard panel 301 bis provided below with respect to FIG. 3B.

The dashboard presentation 300 further includes a third dashboard panel301 c, comprising information related to interstitial media asset orderinformation for the current day, with each order reflectingadvertiser-placed or other orders for the scheduled presentation duringthe current day of a specified interstitial media asset. Additionaldetails regarding the generated information displayed by the thirddashboard panel 301 c is provided below with respect to FIG. 3C.

The dashboard presentation 300 further includes a fourth dashboard panel301 d, comprising information related to one or more “tags” related tomedia content users, such as may be imported by an exemplary embodimentof an MMD system based on information received from one or more sources,including a media asset data service provider or other source. Such tagsmay be useful, for example, to distinguish various targetable sets ofSTB devices based on characteristics of media content users associatedwith those STB devices. Additional details regarding the generatedinformation displayed by the fourth dashboard panel 301 d is providedbelow with respect to FIG. 3D.

The dashboard presentation 300 further includes a fifth dashboard panel301 e, comprising information related to success rates for scheduledpresentations during the current date of one or more interstitial mediaassets. Additional details regarding the generated information displayedby the fifth dashboard panel 301 e is provided below with respect toFIG. 3E.

The dashboard presentation 300 further includes a sixth dashboard panel301 f, comprising information related to interstitial media assets beingre-spooled (that is, spooled for storage despite nominally beingconsidered previously stored) to a plurality of STB devices on thecurrent date. Additional details regarding the generated informationdisplayed by the sixth dashboard panel 301 f is provided below withrespect to FIG. 3F.

The dashboard presentation 300 further includes a seventh dashboardpanel 301 g, comprising information related to breaks during selectedmedia programming for the current date, including information based onmultiple geographical areas, during which interstitial media assets havebeen scheduled for presentation. Additional details regarding thegenerated information displayed by the seventh dashboard panel 301 g isprovided below with respect to FIG. 3G.

The dashboard presentation 300 further includes an eighth dashboardpanel 301 h, comprising information related to one or more “tags”related to media content users, such as may be imported by the MMDsystem based on information received from a specified source. In amanner similar to that described above with respect to the fourthdashboard panel 301 d, tags may be useful to (as a non-limiting example)distinguish various targetable sets of STB devices based oncharacteristics of media content users associated with those STBdevices. Additional details regarding the generated informationdisplayed by the eighth dashboard panel 301 h is provided below withrespect to FIG. 3H.

FIG. 3A depicts a detailed view of first dashboard panel 301 a from FIG.3, which includes information related to various time informationregarding the respective durations of multiple selected processes(colloquially termed “wrap times”), executed on the current date ofpresentation, for spooling interstitial media assets to one or more setsof STB devices in advance of the scheduled display of those interstitialmedia assets. In particular, the first dashboard panel 301 a includes amedia format selection field 303, indicating that the current displayrelates to those interstitial media assets formatted as MPEG4 files. Incertain embodiments, the media format selection may allow a user toselectively view information related to a particular type ofinterstitial media content, such as to distinguish betweenstandard-definition (“SD”), high-definition (“HD”), or other contenttype. The first dashboard panel 301 a further includes a breakdown offour distinct collections of scheduled interstitial media assets thathave been spooled to a quantity of STB devices, each with an indicatedType 305 a, indicating a respective timeframe during which thecorresponding interstitial media assets have been spooled; an indicatedWrap Time 305 b, indicating the duration of the spooling processesrequired to transmit the corresponding interstitial media assets to theselected set of STB devices; and an indicated quantity of Assets 305 c,indicating the number of interstitial media assets that were spooledduring those corresponding spooling processes. The current display ofthe first dashboard panel 301 a indicates the following: collection type307 a delineates those interstitial media assets spooled during thecurrent date, with a wrap time designated as variable identifier TIME_1day and a quantity of interstitial media assets designated as variableidentifier ASST_1 day; collection type 307 b delineates thoseinterstitial media assets spooled during the previous two days, with acollective wrap time designated as variable identifier TIME_2 day and aquantity of interstitial media assets designated as variable identifierASST_2 day; collection type 307 c delineates those interstitial mediaassets still indicated as stored by the corresponding STB devices butthat were spooled prior to that two-day time period, with a wrap timedesignated as variable identifier TIME_aged and a quantity ofinterstitial media assets designated as variable identifier ASST_aged;and collection type 307 d delineates those interstitial media assetsthat have been spooled during the current date and that were not spooledduring the previous date, with a wrap time designated as variableidentifier TIME_new and a quantity of interstitial media assetsdesignated as variable identifier ASST_new.

FIG. 3B depicts a detailed view of second dashboard panel 301 b fromFIG. 3, which includes information related to all media deliverynotification data received for the current date from a plurality of STBdevices, such as may have been provided via one or more MDN data filesfrom one or more media asset data service providers. In particular, thesecond dashboard panel 301 b includes an STB device count 309,indicating a quantity of STB devices (designated as variable identifierSTB_COUNT 1) that have reported the status of one or more scheduledpresentations of interstitial media assets for the current date or, incertain embodiments and scenarios, within the past 24 hours; an MDN filecount, designated as variable identifier FILE_COUNT 1 and indicating aquantity of MDN data files via which the indicated status reports werereceived by the MMD system; an MDN count, designated as variableidentifier MDN_COUNT 1 and indicating a quantity of individual statusreports received for the current date; and status counts 315 a-315 e,each of which denotes a total count of MDN reports having the indicatedstatus identifier (“Success,” “Errors,” “Warnings,” “Debug,” and“Invalid,” respectively), with the actual count designated as arespective variable (SUCC_COUNT 1 , ERR_COUNT 1 , WARN_COUNT 1 ,DBUG_COUNT 1, and INVAL_COUNT 1, respectively). In addition, each of theindicated data fields 309, 311, 313, and 315 a-315 e are depicted with acorresponding comparative indicator 317, which provides the viewer withan indication of how the current depicted quantity respectively compareswith that quantity from the prior date. For example, the MMD system hasidentified that the STB device count 309, corresponding to the currentdate and designated as variable identifier STB_COUNT 1, is 1.05% higherthan yesterday's corresponding STB device count. In contrast, the MMDsystem has identified that the quantity of MDN reports having the“Success” status identifier is 7.55% lower than the corresponding numberfrom yesterday. FIG. 3C depicts a detailed view of third dashboard panel301 c from FIG. 3, which includes information related to interstitialmedia asset order information for the current day, such as may reflectadvertiser-placed or other orders for the scheduled presentation duringthe current day of individual interstitial media assets. In particular,the third dashboard panel 301 c includes an active order count 319 a,designated as variable identifier ORD_ACT and indicating a quantity ofactive orders for the current date; a new order count 319 b, designatedas variable identifier ORD_NEW and indicating a quantity of those ordersthat are new for the current date (in contrast, for example, withrecurring orders placed for the current date but also for one or moreprevious dates); ending order count 319 c, designated as variableidentifier ORD_END and indicating a quantity of orders for the currentdate that are not currently scheduled for future dates; and extendedorder count 319 d, designated as variable identifier ORD_EXT andindicating a quantity of orders for the current date that have beenextended to one or more future dates.

FIG. 3D depicts a detailed view of fourth dashboard panel 301 d fromFIG. 3, which includes information related to one or more “tags” relatedto media content users, such as may be imported by the MMD system basedon information received from one or more sources. As non-limitingexamples, such tags may be used to characterize STB devices associatedwith media content users having various characteristics, such as:program viewing habits, program recording habits, online activities, aquantity of household members, age or other demographic informationassociated with one or more household members, and othercharacteristics. In the depicted embodiment, the fourth dashboard panel301 d includes a current household tag count 321 a, designated asvariable identifier HTAG_COUNT and indicating a count of those tagsimported during the current date; a new household tag count 321 b,designated as variable identifier HTAG_NEW and indicating a count ofthose tags imported during the current date that were not imported forthe previous date; a current STB device count 323 a, designated asvariable identifier STB_COUNT and indicating a quantity of STB devicesto which the current household tags have been applied; a new STB devicecount 323 b, designated as variable identifier STB_NEW and indicating aquantity of STB devices to which newly imported household tags have beenapplied; a process status indicator 325, currently indicating that theimportation process for the indicated household tags was successfullycompleted; an error count 327 a, currently indicating that zero errorshave been reported with respect to the importation process for theindicated household tags; a run time indicator 327 b, indicating thatthe importation process for the indicated household tags was completedin 1 hour, 26 minutes and 44 seconds; and an execution timestamp 329,designated as variable identifier EXEC_TIMESTAMP and indicating the timeat which the importation process was initiated.

FIG. 3E depicts a detailed view of fifth dashboard panel 301 e from FIG.3, which includes information related to success rates for scheduledpresentations during the current date of one or more interstitial mediaassets. In particular, the fifth dashboard panel 301 e includes anoverall run rate indicator 331 a, designated as variable identifierRUNRATE and indicating a percentage success rate for scheduledinterstitial media asset presentations for the current date; a run ratecomparison indicator 331 b, indicating a comparative percentage of thecurrent success rate with that identified from the previous date; a runcount indicator 333 a, designated as variable identifier RUN_COUNT andindicating a quantity of distinct interstitial media assets reportedlypresented on the current date; a run count comparison indicator 333 b,indicating a comparative percentage of the current run count with thatidentified from the previous date; run rate success count 335 a,designated as variable identifier RR_SUCC and indicating a total numberof distinct presentations of interstitial media assets performed on thecurrent date; and run rate failure count 335 b, designated as variableidentifier RR_FAIL and indicating a total number of distinct failedinstances of initiating the presentation of scheduled interstitial mediaassets on the current date. FIG. 3F depicts a detailed view of sixthdashboard panel 301 f from FIG. 3, which includes information related toall interstitial media assets being re-spooled (that is, spooled forstorage despite nominally being considered previously stored) on thecurrent date to a plurality of STB devices. In particular, the sixthdashboard panel 301 f includes a total re-spool count 337, designated asvariable identifier RSPL_CNT and indicating a total quantity ofinterstitial media assets being re-spooled on the current date; a uniquere-spool count 339, designated as variable identifier RSPL_UNQ andindicating a quantity of unique scheduled presentations of interstitialmedia assets being re-spooled on the current date; unique asset count341, designated as variable identifier ASST_UNQ and indicating aquantity of unique interstitial media assets being re-spooled on thecurrent date; re-spool asset threshold 343, designated as variableidentifier ASST_RSPB and indicating a threshold quantity of interstitialmedia assets to re-spool on the current date (such as may be configuredby one or more administrators of the MMD system); asset file count 345,designated as variable identifier ASST_REN and indicating the quantityof asset package files via which the interstitial media assets beingre-spooled on the current date are stored and transmitted; cutoff date347, designated as variable identifier RSPL_CUT and indicating theearliest date (typically between 1 and 10 days prior to the currentdate) for which the interstitial media assets are being re-spooled; andre-spool timestamp 349, designated as variable identifier RSPL_TIMESTAMPand indicating the most recent time at which the indicated re-spoolinghas completed.

FIG. 3G depicts a detailed view of seventh dashboard panel 301 g fromFIG. 3, which includes information related to breaks during selectedmedia programming for the current date, including information based onmultiple geographical areas, during which interstitial media assets havebeen scheduled for presentation. In particular, the seventh dashboardpanel 301 g displays generated data indicators indicating a quantity ofbreaks associated with media programming for the current date aspresented by a plurality of STB devices communicatively coupled to theMMD system. In the depicted embodiment, the breaks have been delineatedbased on only two separate geographic areas (a “Western arc” and“Eastern arc,” respectively); it will be appreciated that in variousother embodiments, any preferred schema of designated geographical areasmay be used. In particular, in the current embodiment, the seventhdashboard panel 301 g includes an overall quantity 351 a of scheduledbreaks, designated as variable identifier BRK_SCHO; a quantity 351 b ofsuch breaks that aired as scheduled, designated as variable identifierBRK_AIRO; and a quantity 351 c of such breaks that were missed (such asbreaks in one or more segments of scheduled media programming that didnot occur for one or more reasons, such as programming preemption,programming cancellation, etc.), designated as variable identifierBRK_MISO. In addition, the seventh dashboard panel includes informationregarding such scheduled breaks delineated according to the Western andEastern designated geographic areas: an overall quantity 353 a ofscheduled breaks for the Western region, designated as variableidentifier BRK_SCHW; a quantity 353 b of such breaks that aired asscheduled for the Western region, designated as variable identifierBRK_AIRW; and a quantity 353 c of such breaks that were missed in theWestern region, designated as variable identifier BRK_MISW; an overallquantity 355 a of scheduled breaks for the Western region, designated asvariable identifier BRK_SCHE; a quantity 355 b of such breaks that airedas scheduled for the Western region, designated as variable identifierBRK_AIRE; a quantity 355 c of such breaks that were missed in theWestern region, designated as variable identifier BRK_MISE: and arecency indicator 357, designated as variable identifier RFSH_TIMESTAMPand indicating the most recent time at which the other fields of thedashboard panel 301 g have been updated.

FIG. 3H depicts a detailed view of eighth dashboard panel 301 h fromFIG. 3, which includes information related to one or more “tags” relatedto media content users, such as may be imported by the MMD system basedon information received from a specified source entity designated heresimply as [Provider]. As non-limiting examples, specified sourceentities from which such tags may be imported include one or morefinancial entities, credit reporting agency entities, advertiserentities, affiliates or partners of an entity operating the MMD system,etc. It will be appreciated that in various scenarios and embodiments,tags imported via the process from which information was generated withrespect to the fourth dashboard panel 301 d, as well as tags importedfrom a specified source entity and presented in this eighth dashboardpanel 301 h, may both be commonly applied to one or more STB devices.

In the depicted embodiment, the eighth dashboard panel 301 h includes acurrent provider tag count 359 a, designated as variable identifierPTAG_COUNT and indicating a count of those tags imported from thedesignated source entity during the current date; a new provider tagcount 359 b, designated as variable identifier PTAG_NEW and indicating acount of those tags imported from the designated source entity duringthe current date that were not similarly imported for the previous date;a current STB device count 361 a, designated as variable identifierSTB_COUNT and indicating a quantity of STB devices to which the currenttags imported from the designated source entity have been applied; a newSTB device count 361 b, designated as variable identifier STB_NEW andindicating a quantity of STB devices to which provider tags newlyimported from the designated source entity have been applied; a processstatus indicator 363, currently indicating that the importation processfor the indicated provider tags was successfully completed; an errorcount 365 a, currently indicating that zero errors have been reportedwith respect to the process for importing the indicated tags from thedesignated source entity; a run time indicator 365 b, indicating thatthe importation process for the indicated tags was completed in 2 hours,43 minutes and 30 seconds; and an execution timestamp 367, designated asvariable identifier PROVTAG_TIMESTAMP and indicating the time at whichthe importation process was initiated.

FIGS. 4A through 4C illustrate examples of interactive reportingfunctionality provided by an exemplary Multichannel Media Distributionsystem. Such reporting functionality may be provided, for example, byMMD system 110 of FIG. 1 via one or more of report generator 114, GUI122, and web application server 118; and/or by MMD computing system 200of FIG. 2 via one or more of report generation manager module 244, Webserver 245, and interface manager modules 247.

FIG. 4A depicts an exemplary interactive reporting facility 400 a, whichdisplays selected information generated by the MMD system in accordancewith the various techniques described herein. In particular, in thedepicted embodiment the interactive reporting facility 400 a providesmultiple run rate data across a time span of eight days (Date1 throughDate8, identified via date identifiers 403) for a plurality of STBdevices located in six distinct geographic regions 405 respectivelydenoted by identifiers REG1, REG2, . . . , REG8). As a non-limitingexample, in certain embodiments each of the distinct geographic regions405 may represent a one or more distinct television media markets. Foreach respective date and geographic region, three distinct run ratesuccess data types 407 are provided: a “Raw” success rate, an “MPBS”success rate (such as may be calculated in accordance with requirementsor reporting parameters specified by or for a particular mediaprogramming broker service), and an “Adjusted MPBS” success rate (suchas may be calculated in accordance with MPBS-specific reportingparameters as adjusted by the MMD system per additional specifiedparameters). As one example, the raw success rate for all scheduledpresentations of interstitial media assets on Date8 for region REG3 isprovided by data segment 413 a as being 97.66%; the corresponding MPBSsuccess rate is provided by data segment 413 b as being 98.65%; and thecorresponding Adjusted MPBS success rate is provided by data segment 413c as also being 98.65%. In the depicted embodiment, a user viewing theinteractive reporting facility 400 a may specify the particular daterange for the reporting facility via starting date selection control 409a, ending date selection control 409 b, and date selection submissioncontrol 411. It will be appreciated that in certain embodiments, otherinteractivity may be provided by the interactive reporting facilitygenerated by the MMD system; alternatively, in certain embodiments theMMD system may generate similar visualizations for such data in one ormore non-interactive formats.

FIG. 4B depicts an exemplary interactive reporting facility 400 b,detailing run rate success data per interstitial media asset for regionREG3 on date DATE8. In certain embodiments, the interactive reportingfacility 400 b may be displayed in response to one or more user actions,such as if a user viewing the interactive reporting facility 400 a ofFIG. 4A selected any of data segments 413 a, 413 b, or 413 c in order toview additional details regarding the selected data segment. It will beappreciated that the term “selects,” “selected,” or “selecting,” whenused herein in relation to one or more elements of a graphical userinterface or other electronic display, may include a variety of useractions taken with respect to various input control devices availabledepending on the client computing device used to interact with thedisplay, such as one or more clicks using a mouse or other pointingdevice, one or more tapping interactions using a touch screen of aclient device, etc.

In the depicted embodiment, the interactive reporting facility 400 bincludes a listing of interstitial media assets respectively identifiedby a unique interstitial media asset identifier 415, with variousgenerated information being presented in association with each of thoselisted interstitial media assets and with respect to the indicatedregion REG3 and indicated date DATE8. In particular, each identifiedinterstitial media asset is respectively associated with a raw successrate percentage 417; an MPBS success rate 419; an adjusted MPBS successrate 421; a successful presentation count 423; a failed presentationcount 425; a channel count 427, indicating a quantity of distinct mediachannels on which each interstitial media asset was scheduled fordisplay; a run count 429; an invalid status report count 431; a “nodata” status report count 433; a missed break count 435; an MPEG2processed date 437, indicating the date on which the associatedinterstitial media asset was processed in accordance with the indicatedMPEG2 media format; an MPEG4 processed date field 439, indicating thedate on which the associated interstitial media asset was processed inaccordance with the indicated MPEG4 media format; and a “Last Spooled”date field 441, indicating the most recent date on which the associatedinterstitial media asset was spooled to one or more STB devices in thegiven region. It will be appreciated that in various scenarios andembodiments, a wide variety of information may be presented in theexemplified manner other than those specifically depicted in theembodiment of FIG. 4B without deviating from the techniques describedherein.

FIG. 4C depicts an exemplary interactive reporting facility 400 c,detailing run rate success data for a specific interstitial media assetassociated with identifier ASST77837 in region REG3 on date DATE8. Incertain embodiments, the interactive reporting facility 400 c may bedisplayed in response to one or more user actions, such as if a userviewing the interactive reporting facility 400 b of FIG. 4b selectedinterstitial media asset identifier 415 f in order to view additionaldetails regarding scheduled presentations of the selected interstitialmedia asset.

In the depicted embodiment, the interactive reporting facility 400 cincludes a listing of four distinct programming breaks in which one ormore STB devices attempted to initiate presentation of the interstitialmedia asset ASST77837. For each such programming break, the interactivereporting facility provides a break status 445, indicating whether thecorresponding programming break occurred as scheduled; break validitystatus 447, indicating whether the identified programming break acceptedinitiation of an interstitial media asset; run code 449, indicatingwhether any STB devices attempted to initiate presentation of thescheduled interstitial media asset during the identified programmingbreak; break identifier 451, indicating a unique identifier for thecorresponding programming break; order line identifier 453, indicating aunique identifier for the order (such as an advertising order) thatspecified the interstitial media asset was to be presented during thecorresponding programming break; service identifier 455, typicallyindicating a television channel and/or type (e.g., “ABCH” to indicate ahigh-definition television channel carrying content provided by the ABCtelevision network) on which the interstitial media asset was to bepresented; success rate 457; success count 459; failure count 461;window end time 463, indicating the time by which the indicated orderspecified that the interstitial media asset was to be presented; andairtime indicator 465, indicating the time at which the interstitialmedia asset was actually presented.

FIG. 5 depicts an additional exemplary interactive reporting facility500 as generated by an exemplary MMD system, detailing a visualizationof all status codes received from a plurality of STB devices in anindicated date range from a first date Date1 to a second date Date10,inclusively. In various scenarios and embodiments, the interactivereporting facility may be displayed automatically based on one or moreevent criteria, or in response to one or more user actions or queries ofa database of information generated by the MMD system based at least inpart on one or more MDN data files received for the indicated daterange. In the depicted embodiment, the interactive reporting facility500 includes data selection controls 501, allowing a user to selectstarting and ending dates for the date range, as well as to selectivelyreview data based on a model type of the reporting STB devices and onone or more types of status reports received from those devices. Theinteractive reporting facility further includes visualized reportingregion 503, which provides a graphical display of millions of statusreports for the selected date range based on the status types reportedby millions of corresponding STB devices. As depicted in FIG. 5, the twomost common status types for those status reports are “Warning,”depicted via line graph 504 a, and “Success,” depicted via line graph504 b; each of several additional, less commonly reported status types(“Error,” “Debug,” and “Invalid,” respectively) are similarly depictedvia corresponding line graphs towards the bottom of the visualizedreporting region 503. In addition, the interactive reporting facility500 includes a data count tabular display 505, providing a table withdelineated quantities of the various status types reported for each ofthe dates in the indicated date range, as well as a download selectioncontrol 507 to enable the user to download the provided data directly ina common “CSV” format. As with the other reporting facilities describedwith respect to FIGS. 3A-3H and 4A-4C, it will be appreciated that incertain embodiments, other interactivity may be provided, and that theMMD system may additionally generate similar visualizations for suchdata in one or more non-interactive formats.

FIG. 6 is a flow diagram showing an exemplary routine 600 performed bythe facility, such as via a multichannel media distribution system, tofacilitate the timely and accurate decompression, decryption, parsing,ingestion, and display of status information regarding actual deliveryof scheduled media presentations by multiple STB devices.

The routine 600 begins at block 602, in which one or more data filescontaining multiple media delivery notifications are received, such asfrom one or more media asset data service providers. The routineproceeds to block 603 to begin processing the received data files.

At block 603, the routine optionally decompresses the one or more MDNdata files, such as in response to detecting that the data files havebeen compressed in order to conserve transmission bandwidth and/or otherresources. The routine proceeds to block 604.

At block 604, the routine decrypts the received (and potentiallydecompressed) one or more MDN data files in order to decipher themultiple interstitial media asset status reports contained therein. Theroutine proceeds to block 606.

At block 606, the routine parses the decrypted multiple interstitialmedia asset status reports. In certain embodiments, each such reportincludes an indication of multiple aspects of a scheduled presentationof an interstitial media asset. As non-limiting examples, such aspectsmay include: an STB device identifier; an STB device type/model; acurrent software and/or firmware version associated with the STB device;one or more geographic area identifiers associated with the STB device;a presentation status type, such as to identify whether thecorresponding scheduled presentation was successful, resulted in awarning, or associated with one or more other presentation status types;a media asset identifier; an order identifier associated with thecorresponding scheduled interstitial media asset presentation; a channelor service type associated with the corresponding scheduledpresentation; a programming break identifier associated with thecorresponding scheduled presentation; a presentation initiation time; apresentation completion time; a viewing mode or type associated with thecorresponding scheduled presentation; or other aspects. The routine thenproceeds to block 608.

At block 608, the routine initiates ingestion of the parsed media assetpresentation data from the one or more received MDN data files, such asto generate additional information related to the multiple parsed statusreports. Details and non-limiting examples regarding such additionalinformation that may be generated in the course of ingesting the parsedmedia asset presentation data are described in greater detail elsewhereherein. The routine then proceeds to block 610.

At block 610, the routine initiates generation of one or more databaseentries regarding the parsed media asset presentation data, such as mayinclude one or more aspects of the parsed presentation data itself, aswell as additional information generated by the facility. In certainscenarios and embodiments, the generation of the one or more databaseentries may include generating one or more databases; alternatively, thefacility may generate database entries for one or more existingdatabases, such as the facility may have previously caused to be storedand/or maintained. The routine proceeds to block 612.

At block 612, the routine receives one or more reporting requests forspecified data related to the generated database entries. In variousscenarios and embodiments, such reporting requests may be manuallyinitiated by one or more users of the facility, such as via one or moredatabase query parameters; may be automatically generated in response toone or more events, such as in response to the expiration of one or moreregular intervals, or based on one or more scheduling parameters for theMMD system; and/or may be received from one or more remote computingsystems communicatively coupled to the MMD system. The routine proceedsto block 614.

At block 614, the routine determines whether the received reportingrequest is for one or more graphical displays, such as to create orupdate one or more segments of a graphical dashboard display regardingthe scheduled media asset presentation data and/or other information, orto generate one or more interactive reporting facilities based on suchinformation. If so, the routine proceeds to block 616; otherwise, theroutine proceeds to block 618.

At block 616, the routine provides graphical data visualization outputof specified media asset presentation data based on a type and/orcontents of the received reporting request. The routine proceeds toblock 618.

At block 618, the routine provides specified media asset presentationdata or generated information based on contents of one or more databasesmaintained by the facility, either in conjunction with the providedgraphical data visualization output discussed with respect to block 616or (such as if no graphical output was requested) separately. Theroutine proceeds to block 690.

At block 690, the routine determines whether to continue, such as inresponse to an express request to terminate. If the routine is tocontinue, it returns to block 602 to await additional MDN data files, orto block 612 in order to handle any additional reporting requests thathave been received related to the existing media asset presentationdatabases. Otherwise, the routine proceeds to block 699 and ends.

Those skilled in the art will appreciate that the various operationsdepicted via FIG. 6, as well as those described elsewhere herein, may bealtered in a variety of ways. For example, the particular order of theoperations may be rearranged; some operations may be performed inparallel; shown operations may be omitted, or other operations may beincluded; a shown operation may be divided into one or more componentoperations, or multiple shown operations may be combined into a singleoperation, etc.

The various embodiments described above can be combined to providefurther embodiments. All of the U.S. patents, U.S. patent applicationpublications, U.S. patent applications, foreign patents, foreign patentapplications and non-patent publications referred to in thisspecification and/or listed in the Application Data Sheet areincorporated herein by reference, in their entirety. Aspects of theembodiments can be modified, if necessary to employ concepts of thevarious patents, applications and publications to provide yet furtherembodiments.

These and other changes can be made to the embodiments in light of theabove-detailed description. In general, in the following claims, theterms used should not be construed to limit the claims to the specificembodiments disclosed in the specification and the claims, but should beconstrued to include all possible embodiments along with the full scopeof equivalents to which such claims are entitled. Accordingly, theclaims are not limited by the disclosure.

1. A method in a multichannel media distribution computing system, themethod comprising: receiving, by one or more processors of themultichannel media distribution computing system and from a remote dataserver, one or more data files, each of the one or more data filesincluding multiple status reports regarding multiple scheduledpresentations of multiple media assets by a plurality of distinct mediareceivers in multiple disparate locations; generating, by the one ormore processors and based at least in part on the one or more datafiles, multiple database entries of at least one database containinginformation regarding the multiple scheduled presentations and theplurality of distinct media receivers; generating, by the one or moreprocessors, first analytical information regarding the multiplescheduled media presentations based on the generated database, the firstanalytical information including one or more indications of anaggregated success rate for one or more subsets of the scheduled mediapresentations; and causing, by the one or more processors, display of atleast some of the generated first analytical information on a userclient device communicatively coupled to the multichannel mediadistribution computing system.
 2. The method of claim 1, whereingenerating the first analytical information includes generating multipledistinct success rates for each of the one or more subsets of thescheduled media presentations.
 3. The method of claim 1, whereingenerating the first analytical information includes generating one ormore visualizations of the aggregated success rate over time for atleast one of the one or more subsets of the scheduled mediapresentations.
 4. The method of claim 1, wherein generating the firstanalytical information includes generating information based on one ormore geographical locations that include a subset of the disparatelocations and wherein the remote data server aggregates and packages thestatus reports from the plurality of distinct media receivers inmultiple disparate locations.
 5. The method of claim 1, furthercomprising providing at least some of the multiple media assets to eachof at least some media receivers of the plurality of distinct mediareceivers prior to the scheduled presentations of the at least somemultiple media assets, and wherein generating the first analyticalinformation includes generating analytical information regarding atransmission time associated with providing the at least some mediaassets.
 6. The method of claim 1, further comprising assigning one ormore characteristic tags to at least some distinct media receivers ofthe plurality of distinct media receivers based at least in part on thegenerated first analytical information.
 7. The method of claim 1,wherein causing the display of at least some of the generated firstanalytical information on the user client device includes generating oneor more interactive reporting facilities to display one or more aspectsof the generated first analytical information based at least in part ona user interaction with the one or more interactive reportingfacilities.
 8. One or more non-transitory computer-readable mediacollectively having contents configured to cause one or more processorsof a multichannel media distribution system to perform a method, themethod comprising: receiving, by the one or more processors and from aremote data server, one or more data files, each of the one or more datafiles including multiple status reports regarding multiple scheduledpresentations of multiple media assets by a plurality of distinct mediareceivers in multiple disparate locations; generating, by the one ormore processors and based at least in part on the one or more datafiles, multiple database entries of at least one database containinginformation regarding the multiple scheduled presentations and theplurality of distinct media receivers; generating, by the one or moreprocessors, first analytical information regarding the multiplescheduled media presentations based on the generated database, the firstanalytical information including one or more indications of anaggregated success rate for one or more subsets of the scheduled mediapresentations; and causing, by the one or more processors, display of atleast some of the generated first analytical information on a userclient device communicatively coupled to the multichannel mediadistribution computing system.
 9. The non-transitory computer-readablemedia of claim 8, wherein generating the first analytical informationincludes generating multiple distinct success rates for each of the oneor more subsets of the scheduled media presentations.
 10. Thenon-transitory computer-readable media of claim 8, wherein generatingthe first analytical information includes generating one or morevisualizations of the aggregated success rate over time for at least oneof the one or more subsets of the scheduled media presentations.
 11. Thenon-transitory computer-readable media of claim 8, wherein generatingthe first analytical information includes generating information basedon one or more geographical locations that include a subset of thedisparate locations.
 12. The non-transitory computer-readable media ofclaim 8, wherein the method further comprises providing at least some ofthe multiple media assets to each of at least some media receivers ofthe plurality of distinct media receivers prior to the scheduledpresentations of the at least some multiple media assets, and whereingenerating the first analytical information includes generatinganalytical information regarding a transmission time associated withproviding the at least some media assets.
 13. The non-transitorycomputer-readable media of claim 8, wherein the method further comprisesassigning one or more characteristic tags to at least some distinctmedia receivers of the plurality of distinct media receivers based atleast in part on the generated first analytical information.
 14. Thenon-transitory computer-readable media of claim 8, wherein causing thedisplay of at least some of the generated first analytical informationon the user client device includes generating one or more interactivereporting facilities to display one or more aspects of the generatedfirst analytical information based at least in part on a userinteraction with the one or more interactive reporting facilities.
 15. Amultichannel media distribution system, comprising: a communicationsinterface to receive one or more data files from a remote data server,wherein each of the one or more data files includes multiple statusreports regarding multiple scheduled presentations of multiple mediaassets by a plurality of distinct media receivers in multiple disparatelocations; a first database generator to generate, based at least inpart on the one or more data files, multiple database entries of atleast one database containing information regarding the multiplescheduled presentations and the plurality of distinct media receivers; asecond database generator to generate first analytical informationregarding the multiple scheduled media presentations based on thegenerated database, wherein the first analytical information includesone or more indications of an aggregated success rate for one or moresubsets of the scheduled media presentations; and a user interfacemanager to cause display of at least some of the generated firstanalytical information on a user client device communicatively coupledto the multichannel media distribution computing system.
 16. Themultichannel media distribution system of claim 15, wherein to generatethe first analytical information includes to determine multiple distinctsuccess rates for each of the one or more subsets of the scheduled mediapresentations.
 17. The multichannel media distribution system of claim15, wherein to generate the first analytical information includes togenerate one or more visualizations of the aggregated success rate overtime for at least one of the one or more subsets of the scheduled mediapresentations.
 18. The multichannel media distribution system of claim15, wherein to generate the first analytical information includes togenerate information based on one or more geographical locations thatinclude a subset of the disparate locations.
 19. The multichannel mediadistribution system of claim 15, further comprising a media spoolmanager to provide at least some of the multiple media assets to each ofat least some media receivers of the plurality of distinct mediareceivers prior to the scheduled presentations of the at least somemultiple media assets, and wherein to generate the first analyticalinformation includes to generate analytical information regarding atransmission time associated with provision of the at least some mediaassets.
 20. The multichannel media distribution system of claim 15,wherein the first database generator is further to assign one or morecharacteristic tags to at least some distinct media receivers of theplurality of distinct media receivers based at least in part on thegenerated first analytical information.
 21. The multichannel mediadistribution system of claim 15, wherein the user interface manager isfurther to generate one or more interactive reporting facilities todisplay one or more aspects of the generated first analyticalinformation based at least in part on a user interaction with the one ormore interactive reporting facilities.